Bringing an international standard skincare range to Pakistan at affordable prices!

Pluff was born out of a desire to bring world-class skincare to everyone in Pakistan. After experiencing premium beauty products abroad, we realized how affordable high-quality skincare could be in many countries. However, finding the same quality in Pakistan was challenging due to the high costs of importing products, driven up by taxes and duties.

That’s where Pluff steps in. We saw an opportunity to create something unique—a skincare line that delivers the same high-quality ingredients and luxurious packaging, but without the hefty price tag. Our goal is to make premium skincare accessible, so everyone can enjoy the benefits of beautifully crafted products.

The name ‘Pluff’ reflects the soft, gentle, and cute essence of our products, carefully designed to nourish and pamper your skin. 

With Pluff, we aim to close the gap between consumers and the best skincare, making it affordable, luxurious, and within reach for everyone. 

Perfect Skin, Without Compromises!